Apple’s iPad Pro video didn’t just ‘miss the mark’
Apple’s iPad Pro ‘Crush!’ video wanted to celebrate the powerful new iPad Pro but instead made a metaphoric tribute to technology crushing creativity, fueling AI anxieties.
Stuff about Apple, Inc – American multinational Big Tech company and its design-first consumer electronics, user-friendly software and integrated online services businesses – and its subsidiaries.
Apple’s iPad Pro ‘Crush!’ video wanted to celebrate the powerful new iPad Pro but instead made a metaphoric tribute to technology crushing creativity, fueling AI anxieties.
Concerns have been raised about the international music royalty collecting system, news organisations blocking archiving by the Wayback Machine, the impact of the proposed Paramount–Warner Bros. merger and facial recognition in Meta’s smartglasses.